PurpleGrowth holds its first information session for young entrepreneurs

15 August 2018 Consultancy.co.za 2 min. read

Johannesburg-based management consulting, coaching and training firm PurpleGrowth has held an Information Seminar and Solutions Workshop for young entrepreneurs in South Africa – the first such programme organised by the firm. The workshop was aimed at informing up-and-coming entrepreneurs on the latest growth strategies.

PurpleGrowth is a consulting firm that was established in 2016, which differentiates itself through its emphasis on training and coaching in the broad domain of management. The firm trains individuals, public institutions, small & medium enterprises and large corporations alike, with operations extending across South Africa and other parts of the continent.

The firm also seeks to understand its clients' growth ambitions and subsequently offer analysis and advisory services. PurpleGrowth has now taken a major step in its coaching and training segment, having organised what it terms as its first Information Seminar and Solutions Workshop.

PurpleGrowth holds its first information session for young entrepreneurs

The workshop was targeted at young entrepreneurs, complete with tips on business growth strategies and stories of trials and tribulations in entrepreneurial ventures. The presence of other experienced professionals and entrepreneurs also presented candidates with opportunities for networking and laying the groundwork for future collaborations.

Over the next few years, the B-BBEE-compliant firm is hoping to train and work with the SME sector in South Africa, which is currently undergoing a particularly substantial transformation as businesses start to embrace the latest in global technology.

Commenting on the workshop, Operations Manager at PurpleGrowth Zanele Zwane said, “As a representative of PurpleGrowth, I feel very proud that we have come this far as a company. This seminar taught us a lot about planning, preparation and communication and I am looking forward to us hosting a bigger and better event.” 

He added, “This is the only way we can effect change in our communities, by serving the entrepreneurs who do not have access to markets. SMMEs provide employment to 60 percent of the labour force in SA and as PurpleGrowth we want to play an active role in making sure this figure improves through the support initiatives that we provide to SMMEs.”